Information architecture
Plan service pages, audience journeys, navigation and enquiry paths. Define what a visitor must understand before contacting you.
GREYWHALE / WEBSITES
A website that explains your business and earns the next conversation.
We build business websites for international audiences, combining clear service content, responsive design and search foundations. The goal is a site your customers can understand and your team can maintain.
IS THIS THE RIGHT FIT?
Start with the business problem.
For companies launching an international presence, replacing a confusing website, or moving from a template that no longer fits their content and publishing needs.
The final scope, deliverables, timeline and responsibilities are agreed in a project proposal. The items below describe the areas we can evaluate together.
WHAT THE WORK LOOKS LIKE
Clear work. Tangible deliverables.
Responsive interface design
Create readable layouts with clear hierarchy across desktop and mobile. Use consistent buttons, forms and content components to reduce confusion.
CMS and publishing workflow
Agree which content your team should edit. WordPress can manage articles, authors, categories and media while the public website presents the content.
Search and launch readiness
Prepare metadata, crawlable pages, internal links, sitemap and redirect requirements. Check links, forms and key layouts before handover.
FROM BRIEF TO REVIEW
How we approach a project
- 01
Define the content
List your services, target audiences, essential proof and conversion goals.
- 02
Design the journey
Review page structure and representative layouts before production.
- 03
Build and connect
Implement pages and the agreed publishing or integration workflow.
- 04
Launch and hand over
Validate key tasks and provide clear maintenance instructions.
PRACTICAL ANSWERS
Questions before we start
Can our team publish articles in WordPress?
Yes, when the WordPress backend is deployed and connected. Articles are managed there and rendered on the public website; the exact editable scope is agreed in the project.
Is translation included?
Language scope, source copy and review responsibilities need to be agreed. A language switch alone does not create independently optimised international pages.
What happens to existing URLs?
For a migration, review important existing URLs and create a redirect map where addresses change. Keep useful content and avoid sending every old page to the homepage.
YOUR NEXT STEP
Not sure which service you need?
Share your website, target market and business goal. We can use that context to discuss an appropriate starting point.
Talk about your project ↗